Since February, Key Ideas has traveled to Las Vegas, San Diego, Boston twice, and NYC to capture content for our new client, the American Academy of Dermatology. Our goal was to highlight the various social impact initiatives the academy and its members support.
This work includes training community health workers in Southern California to spot melanomas, fully funding multiple Summer camps across the country for Children with rare skin conditions, purchasing shade structures and gifting them to non-profits all over the country, and diversity equity and inclusion work to mentor and recruit more people of color to become dermatologists.