Client

Texas A&M University-San Antonio

Services

Public Service Announcements

Project Summary

A beautiful testimonial video highlighting the impact our client’s scholarships are making in the southside community of San Antonio

Over the last five years, we have partnered with the Texas A&M University-San Antonio Foundation to bring to life the stories of their Dream Maker Scholarship recipients. The Foundation’s mission is to facilitate funding for students, making their dream of going to college a possibility. They have awarded over 6,000 scholarships since the Foundation began and continue to support the university and its students. We have had an incredible time telling these stories, so we were ready when they asked us to do it again.

This year we had an opportunity to feature senior and student worker Alejandra Martinez. She and her mom, Norma, experienced a lot of pain during Alejandra’s high school years. Alejandra endured family violence, her parent’s divorce, financial struggles, and heart surgery, which resulted in a pacemaker implant. “It was very hard for us. My thinking of college was very different at the time.” College did not seem possible, but her mom continued to encourage her to keep her grades up.

So she did, and when the time came to find a school, Alejandra was notified that she had been awarded multiple scholarships, including the Dream Maker Scholarship from the Texas A&M University-San Antonio Foundation. “She told me, ‘Mom, I’m going to Texas A&M University-San Antonio,’ and I cried. I cried so much. I knew there were doors that would open,” Norma told us as she smiled. Those scholarships forever changed their lives.

Alejandra is now in her last year of school. She is thinking about her master’s degree, her career, and her future. We were deeply moved by her perseverance and grit to continue in the face of challenges. She was honored at The Dream Maker Scholarship Luncheon last month, where they shared the video we produced. We are grateful to have been entrusted with her story and look forward to the impact that it will have.

She told me, ‘Mom, I’m going to Texas A&M University-San Antonio,’ and I cried. I cried so much. I knew there were doors that would open!